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What is a Unique Selling Proposition?

We always talk with our clients about their USP (unique selling proposition), also known as the unique selling point, and how that is the most important part of brand positioning. So why and what is brand positioning, and why is developing a USP so important for a business? How can that all be communicated through …

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How to Start a Brewery and Create Custom Beer Labels

If you’re a craft beer enthusiast, you might have toyed with the idea of starting your own brewery. You might even have dreamed about what your beer labels would look like – whether eye-grabbing and edgy or dripping with old-world charm. Start a Beer Brewing Business Today Dream no more. Your logo and beer labels …

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Own Visual Branding with Packaging Stickers & Labels for Branding

Packaging stickers and labels are an essential part of memorable branding for your business. Since visual learners comprise 65% of the population, addressing their need for eye-popping visuals can help your company attract new customers and retain the ones you already have. Each component of visual branding contributes to the overall look and feel of …

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Uses for Tamper Evident Seals and Tamper Evident Stickers

The use of Tamper Evident Seals and Tamper Evident Stickers began when, in the fall of 1982,  a string of fatal poisonings around the Chicago area took place. In September of that year, a mom gave her daughter a Tylenol capsule to soothe her sore throat. That decision turned fatal the next morning when the …

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6 Tips for Starting a CBD Oil Business

Why should you consider starting a white label CBD oil business? Unless you’ve been out of touch with the rest of the world for a while, CBD oil has virtually revolutionized the natural healthcare and cosmetics industries. Chances are you’ve probably had more than a few conversations with your friends and colleagues about what CBD …

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Printing Eco-Friendly Stickers for Your Environmentally Conscious Brand

If your brand is trying to make the earth a cleaner, more sustainable place to live, your promotional materials need to reflect that commitment. Consider eco-friendly packaging, because printing eco-friendly stickers and product labels can be an affordable way to live out your values. Next time you place an order with your printer, ask whether …

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How to Improve Customer Retention

  Research shows that it costs five times more to acquire a new customer than to retain one of your current customers. Additionally, when you increase your retention rate by a mere five percent, you can increase your profits from 25% to 95%. So, it’s well worth the time and money you invest in improving …

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Reusable Labels Versus Permanent Labels: What’s the Difference?

The holidays are over; you’ve taken down the decorations and put away the presents. Most of them – all except for that one with the label you can’t get off no matter what you try. That’s because the seller didn’t order reusable labels for her products. It’s frustrating – and you want to do better …

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Art Gallery Labels Made Easy

Whether you’re exhibiting your artworks for sale or in a public gallery to build awareness of your work, creating effective art gallery labels is essential for success. So, what goes into art gallery labels that help sell and promote your creations? Here are some tips to make the process easier for you and your team. …

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Custom Kiss-Cut Sticker Sheets: Not Just for Kids Anymore

If you’re not familiar with the printing business, you might think this post is a bit out of season. “Kiss-cut stickers? Isn’t that a better topic for a Valentine’s Day post?” you might ask. What Are Custom Kiss-Cut Sticker Sheets? Kiss-cut stickers aren’t the sticker version of the popular kiss emoji. The term “custom kiss-cut …

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Quick turnout, solid communication, and great execution for a last minute label order. Thank you.

Nathan Phalen Avatar Nathan Phalen
June 5, 2024

The Nova team was able to fulfill my order within a short window of time and still produce an amazing product. Our team is so happy with the results, and it was delivered timely. Michael was super flexible and easy to communicate with throughout the process, ensuring nothing would get lost in translation. Every step of the way, he updated me on progress. We will definitely be using them again for many more orders. Thank you, Nova team!!!

Juliet Fern Avatar Juliet Fern
June 5, 2024

By far the most positive experience ever! Michael is professional, prompt, and an absolute pleasure to work with. Finally found our go-to print shop, no reason to work with anyone else for all our printing needs. Simply the best!

Emily Gray Avatar Emily Gray
June 4, 2024